math

100 Million vs. 78 Million is not the Numbers Question for FOX vs SPEED

The NASCAR pundits have again simplified a complex situation. Incorrectly.

The NASCAR Net is a-twitter since FOX floated a trial balloon about moving races from ESPN to SPEED. I’ve heard the argument over and over, in print and on radio that this is a bad idea because EPSN is in 100 million homes and SPEED is in “only” 78 million homes. They argue this would be a decline of 22 million potential viewers. The question not being asked how many of those 22 million ESPN watchers are actually potential viewers? […]